"When you have to choose among methods, your locus of attention is drawn from the task and temporarily becomes the decision itself."

“Now there is little difference, except packaging, between a Mac and a Windows machine. Not no difference, but at home we have — along with six Macs — three PCs and one Linux box, and I can move from one to the other without having to think about it much. What used to be a night-and-day difference in usability has become a small increment in Apple's favor .”

“An unlimited-length file name is a file. The content of a file is its own best name.”

“His role on the Macintosh was the initiator of the project, so it wouldn't be here if it weren't for him.”

“Joy of Tech tribute to Jeff Raskin”

“We have a whole valley full of people talking UNIX versus MS-DOS. What do you need any of that for? Just throw it all out; get rid of all that nonsense. Maybe you need it for computer scientists, but for people who want to get something done, no. Do you need an operating system? No.”

“After he took over, Jobs came up with the story about the Mac project being a "pirate operation." We weren't trying to keep the project away from Apple, as he later said; we had very good ties with the rest of Apple. We were trying to keep the project away from Jobs' meddling. For the first two years, Jobs wanted to kill the project because he didn't understand what it was really all about.”