"A big reason for optimism about the end of animal farming is that it doesn't have to be the end of meat."

“The vast majority of people eat animal products not because of how they’re produced, but in spite of it.”

“We don’t make a distinction between factory slavery and humane slavery or cruel genocide and painless genocide. We, rightly so, condemn the entire institution.”

“Animal Charity Evaluators”

“As humanity’s power grows, it will become increasingly important that humanity considers the interests of all sentient beings, not just those who can vote or organize on their own behalf, and that we approach complex social issues like animal farming with the perspective of effective altruism. The moral arc of the universe bends toward justice, but only if people like us take hold.”

“It’s the global food system that’s broken, not just the practices of any one country. A global problem requires a united global effort, and China could easily take the lead.”

“One of the most useful skills advocates can develop is a sincere satisfaction in changing their mind, putting the goal of effectiveness before the goal of having been correct.”