"P.T. Barnum, the Shakespeare of Advertising"

“The plan of "counting the chickens before they are hatched" is an error of ancient date, but it does not seem to improve by age.”

“P.T. Barnum at Ringling Brothers and Barnum and Bailey Circus”

“Entry on P.T. Barnum in the Concise Encyclopedia of Tufts History”

“Art of Money Getting by P.T. Barnum”

“But however mysterious is nature, however ignorant the doctor, however imperfect the present state of physical science, the patronage and the success of quacks and quackeries are infinitely more wonderful than those of honest and laborious men of science and their careful experiments.”

“In fact, as a general thing, money-getters are the benefactors of our race.”