"It pays to advertise! - her best-known slogan for S. H. Benson's, then one of Britain's most prominent advertising firms"

“The Church's approach to an intelligent carpenter is usually confined to exhorting him not to be drunk and disorderly in his leisure hours, and to come to church on Sundays. What the Church should be telling him is this: that the very first demand that his religion makes upon him is that he should make good tables. Church by all means, and decent forms of amusement, certainly—but what use is all that if in the very center of his life and occupation he is insulting God with bad carpentry? No crooked table legs or ill-fitting drawers ever came out of the carpenter's shop at Nazareth. Nor, if they did, could anyone believe that they were made by the same hand that made Heaven and earth.”

“George Fentiman: What’s the damn good of it, Wimsey? A man goes and fights for his country, gets his inside gassed out, and loses his job, and all they give him is the privilege of marching past the Cenotaph once a year and paying four shillings in the pound income-tax.”

“What do we find God 'doing about' this business of sin and evil?...God did not abolish the fact of evil; He transformed it. He did not stop the Crucifixion; He rose from the dead.”

“Mr. Ingleby: You don't need an argument for buying butter. It's a natural, human instinct.”

“Mr. Hankin: ...the biggest obstacle to good advertising is the client.”

“Lord Peter Wimsey: Everybody suspects an eager desire to curry favour, but rudeness, for some reason, is always accepted as a guarantee of good faith. The only man who ever managed to see through rudeness was Saint Augustine.”