"In a world of infinite choice, context—not content—is king."

Chris Anderson (writer)Business See all quotes by Chris Anderson (writer) →

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“A Long Tail is just culture unfiltered by economic scarcity.”

“Blockbusters are the exception, not the rule, and yet we see an entire industry through their rarefied air.”

“Never underestimate the power of a million amateurs with keys to the factory.”

“Our growing affluence has allowed us to shift from being bargain shoppers buying branded commodities to becoming mini-connoisseurs, flexing our taste with a thousand little indulgences that sets us apart from others.”

“The Web is the ultimate marketplace of ideas, governed by the laws of big numbers.”

“Broadly, the Long Tail is about abundance. Abundant shelf space, abundant distribution, abundant choice.”

Resonant Thoughts

"“Therefore, further, for a being who involves such a finite world, the condition of his freedom in it, the condition indispensable but at the same time sufficient, is that his world shall indeed be hi…"

— George Holmes Howison

Philosophy1834–1916

#freedom

"It comes to me as a desire to have something in the world. And again to quote Blake, 'It is better to murder an infant in the cradle than to nurse an ungratified desire.'.. .You might say that a creat…"

— Carl Andre

Art1935–2024

#art

"“Where could he find such experiences, such spheres of existence? In the main, he accepted the kind of world that the Bible claimed existed; but, for the sufferings, terrors, accidental births, and me…"

— Richard Wright

Literature1943–2008

#life