"A group may have more group information or less group information than its members. A group of non-social animals, temporarily assembled, contains very little group information, even though its members may possess much information as individuals. This is because very little that one member does is noticed by the others and is acted on by them in a way that goes further in the group. On the other hand, the human organism contains vastly more information, in all probability, than does any one of its cells. There is thus no necessary relation in either direction between the amount of racial or tribal or community information and the amount of information available to the individual."

“May we have the courage to face the eventual doom of our civilization as we have the courage to face the certainty of our personal doom. The simple faith in progress is not a conviction belonging to strength, but one belong to acquiescence and hence to weakness.”

“The best material model of a cat is another, or preferably the same, cat.”

“Physics is at present a mass of partial theories which no man has yet been able to render truly and clearly consistent. It has been well said that the modern physicist is a quantum theorist on Monday, Wednesday, and Friday and a student of gravitational relativity theory on Tuesday, Thursday, and Saturday. On Sunday he is praying. . . that someone will find the reconciliation between the two views.”

“The most fruitful areas for the growth of the sciences were those which had been neglected as a no-man's land between the various established fields.”

“To live effectively is to live with adequate information.”

“As to sociology and anthropology, it is manifest that the importance of information and communication as mechanisms of organization proceeds beyond the individual into the community. On the other hand, it is completely impossible to understand social communities such as those of ants without a thorough investigation of their means of communication, and we were fortunate enough to have the aid of Dr. Schneirla in this matter. For the similar problems of human organization, we sought help from the anthropologists Drs. Bateson and Margaret Mead; while Dr. Morgenstern of the Institute for Advanced Study was our adviser in the significant field of social organization belong to economic theory. His very important joint book on games with Dr. von Neumann, by the way, represents a most interesting study of social organization from the point of view of methods closely related to, although distinct from, the subject matter of cybernetics. Dr. Lewin and others represented the newer work on the theory of opinion sampling and the practice of opinion making, and Dr. F. C. S. Northrup was interested in assaying the philosophical significance of our work.”