"When we retell a Bible story at Big Idea we will go through the Bible story very carefully. We'll figure out the key plot points, they key themes and we'll set those aside as, you know, sacred, cannot be messed with. And then, we'll mess with everything else. We'll just have lots and lots of goofy fun with everything else to make the story fresh even to grown-ups."

“Fairly early in life, I noticed my brain was weird. By that I mean that I noticed it had a way of looking at normal things from a slightly twisted angle--just twisted enough that it often made me chuckle.”

“Say you've been to MGM Disney Studios in Orlando, you'll know that there's an animation studio where you actually walk out of the back door of the animation studio and you're in a theme park. Now you say, hey, that's pretty cool. Could any animation studio have a sort of situation like that that is any cooler? And you think not. Well, you're wrong, I'd say, because here at Big Idea when we walk out our back door, We have the Timework button, we push the button, we open the door and, we're in a mall. Disney has nothing on this. You can be animating one moment, buying candy by the pound the next, or taking a ride on a little train, or going to the food court.”

“As you can see, we're about to visit our lower level which is--for the most part--full of "Mens" and "Infants.”

“The messages our kids receive from teachers, coaches--and even, with the best intentions, from us — can push them toward pride or despair...toward self-righteousness or self-hatred.”

“I am growing increasingly convinced that if every one of these kids burning with passion to write that hit Christian song or make that hit Christian movie or start that hit Christian ministry to change the world would instead focus their passion on walking with God on a daily basis, the world would change.”

“An odd outlook on life is the beginning of good comedic writing.”